{"title":"Curl Defining","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWelcome to Icon Haircare \u0026amp; Beauty curl defining collection - a range of premium \u003cstrong\u003ecurl defining\u003c\/strong\u003e styling products expertly formulated to enhance your natural curl pattern, reduce frizz and deliver long lasting definition for curly and wavy hair.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eWhether you're looking for a \u003cstrong\u003ecurl defining cream\u003c\/strong\u003e for soft, bouncy curls, a lightweight serum for frizz free definition, or a curl primer to prep your hair before styling, we have the right formula for every curl type and texture. Our range covers everything from wavy hair through to tight, coily curls, with options for those following the curly girl method and anyone looking to make the most of their natural texture.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal leading-[1.7]\"\u003eThe \u003ca href=\"https:\/\/iconhaircarebeauty.nz\/products\/lust-haircare-eco-curl-defining-brush\" title=\"Lust Haircare Curl Definin brush\"\u003e\u003cstrong\u003eLust Haircare Curl Defining Brush\u003c\/strong\u003e\u003c\/a\u003e is a must have for applying product evenly and encouraging natural curl formation without disrupting your pattern. Shop our full range of curl defining creams, gels, serums and brushes from trusted brands including Lust Haircare, Paul Mitchell, De Lorenzo and Angel en Provence.\u003c\/p\u003e","products":[{"product_id":"de-lorenzo-instant-curl-primer-150ml","title":"De Lorenzo Instant Curl Primer 150ml","description":"\u003cp id=\"instantcurlprimer\"\u003e\u003c\/p\u003e\n\u003cp\u003eActivate your waves and curls with De Lorenzo's Limited Edition Instant Curl Primer.\u003c\/p\u003e\n\u003cp\u003eA lightweight leave-in dual purpose hair spray that delivers \u003cstrong\u003ehydration, conditioning and natural touchable hold\u003c\/strong\u003e to activate waves and curls.\u003c\/p\u003e\n\u003cp\u003eThe formula nourishes to encourage curl bounce whilst delivering anti-humidity and hold actives to reduce frizz, helping curls stay beautiful throughout the day.\u003c\/p\u003e\n\u003cp\u003eCan be used alone or provides the perfect base for layering styling products for \u003cstrong\u003eultimate curl control.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e \u003cem\u003eApricot Kernel Oil\u003c\/em\u003e \u003cem\u003eJojoba Oil\u003c\/em\u003e \u003cem\u003eCitrus Ferment\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e150mL\u003c\/p\u003e","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":48565361836256,"sku":"DL1851","price":27.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/1796\/9888\/files\/De-Lorenzo-Instant-Curl-Primer-150ml-Icon-Haircare-and-beauty-NZ-1.jpg?v=1776656957"},{"product_id":"de-lorenzo-elements-barrel-wave-150g","title":"De Lorenzo Elements Barrel Wave 150g","description":"\u003cp\u003eCurl defining lotion for long lasting control.\u003c\/p\u003e\n\u003cp\u003eDe Lorenzo Elements Barrel Wave is inspired by the perfect waves of the Tasman Sea. This curl defining lotion uses curl science to create defined, manageable and smooth curls with long lasting control.\u003c\/p\u003e\n\u003cp\u003eAustralian made \u0026amp; cruelty free with certified organic ingredients.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Ingredients:\u003c\/strong\u003e \u003cem\u003eCertified Organic Seaweed\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e150g\u003c\/p\u003e","brand":"De Lorenzo","offers":[{"title":"Default Title","offer_id":48565362786528,"sku":"DL1435","price":29.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/1796\/9888\/files\/De-Lorenzo-Elements-Barrel-Wave-150g-Icon-Haircare-and-beauty-NZ-1.jpg?v=1776657009"},{"product_id":"lust-haircare-curling-cream-175ml","title":"Lust Haircare Curling Cream 175ml","description":"\u003cp data-end=\"770\" data-start=\"724\"\u003e\u003cstrong data-end=\"770\" data-start=\"728\"\u003eA beautiful curl defining hair treatment.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"922\" data-start=\"772\"\u003eLust Haircare Curling Cream is a nourishing leave-in hair treatment designed to eliminate frizz and dryness while \u003cstrong\u003eenhancing curl definition\u003c\/strong\u003e with a \u003cstrong\u003esoft, natural feel\u003c\/strong\u003e, never crunchy.\u003c\/p\u003e\n\u003cp data-end=\"1190\" data-start=\"924\"\u003eFormulated with Grape Seed Oil, Aloe Vera, and Ginkgo Biloba Leaf Extract to \u003cstrong\u003eprotect, hydrate, and strengthen hair\u003c\/strong\u003e.\u003c\/p\u003e\n\u003cp data-end=\"1190\" data-start=\"924\"\u003ePerfect for medium to coarse, curly or wavy hair types.\u003c\/p\u003e\n\u003cp data-end=\"1190\" data-start=\"924\"\u003eThis lightweight cream locks in moisture, smooths texture, and promotes healthy, bouncy curls.\u003c\/p\u003e\n\u003cp data-end=\"1307\" data-start=\"1192\"\u003e✔ Ideal for medium to coarse, curly or wavy hair\u003cbr data-end=\"1266\" data-start=\"1263\"\u003e✔ No rinse needed\u003cbr data-end=\"1286\" data-start=\"1283\"\u003e✔ Curly Girl approved\u003c\/p\u003e\n\u003cp data-end=\"1348\" data-start=\"1314\"\u003e\u003cstrong data-end=\"1348\" data-start=\"1318\"\u003eKEY INGREDIENTS \u0026amp; BENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1449\" data-start=\"1350\"\u003e\u003cstrong data-end=\"1385\" data-start=\"1350\"\u003eVitis Vinifera (Grape) Seed Oil\u003c\/strong\u003e\u003cbr data-end=\"1388\" data-start=\"1385\"\u003eSeals in moisture, smooths frizz, and adds lightweight shine.\u003c\/p\u003e\n\u003cp data-end=\"1577\" data-start=\"1451\"\u003e\u003cstrong data-end=\"1496\" data-start=\"1451\"\u003eAloe Barbadensis (Aloe Vera) Leaf Extract\u003c\/strong\u003e\u003cbr data-end=\"1499\" data-start=\"1496\"\u003eDeeply hydrates and soothes hair and scalp, promoting softness and elasticity.\u003c\/p\u003e\n\u003cp data-end=\"1687\" data-start=\"1579\"\u003e\u003cstrong data-end=\"1609\" data-start=\"1579\"\u003eGinkgo Biloba Leaf Extract\u003c\/strong\u003e\u003cbr data-end=\"1612\" data-start=\"1609\"\u003eStrengthens hair strands and helps protect against environmental stressors.\u003c\/p\u003e\n\u003cp data-end=\"1687\" data-start=\"1579\"\u003e175ml\u003c\/p\u003e\n\u003cp style=\"white-space: pre-wrap;\" data-rte-preserve-empty=\"true\" class=\"\"\u003e \u003c\/p\u003e","brand":"Lust Haircare","offers":[{"title":"Default Title","offer_id":48570342441184,"sku":"LS2","price":36.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/1796\/9888\/files\/Lust-Haircare-Curling-Cream-175ml-LS2-Icon-Haircare-and-Beauty-NZ-1.png?v=1776658058"},{"product_id":"lust-haircare-travel-curling-cream","title":"Lust Haircare Curling Cream Travel 80ml","description":"\u003cp data-end=\"329\" data-start=\"204\"\u003e\u003cstrong data-end=\"329\" data-start=\"204\"\u003eKeep your curls defined and frizz-free, wherever life takes you, with the \u003c\/strong\u003e\u003cstrong data-end=\"329\" data-start=\"204\"\u003eLust Haircare Curl Defining Leave-In Cream!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"922\" data-start=\"772\"\u003ePerfectly sized (80ml) to meet international travel restrictions, this nourishing leave-in treatment cream designed to eliminate frizz and dryness while\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eenhancing curl definition\u003c\/strong\u003e\u003cspan\u003e \u003c\/span\u003ewith a\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003esoft, natural feel\u003c\/strong\u003e, never crunchy.\u003c\/p\u003e\n\u003cp data-end=\"1190\" data-start=\"924\"\u003eFormulated with Grape Seed Oil, Aloe Vera, and Ginkgo Biloba Leaf Extract to\u003cspan\u003e \u003c\/span\u003e\u003cstrong\u003eprotect, hydrate, and strengthen hair\u003c\/strong\u003e. Perfect for medium to coarse, curly or wavy hair types. This lightweight cream locks in moisture, smooths texture, and promotes healthy, bouncy curls.\u003c\/p\u003e\n\u003cp data-end=\"1190\" data-start=\"924\"\u003eWhether you're heading to the gym, a weekend getaway, or a long-haul flight, our compact, refillable bottle makes it easy to nourish and define your curls, anytime, anywhere.\u003c\/p\u003e\n\u003cp data-end=\"1307\" data-start=\"1192\"\u003e✔ Ideal for medium to coarse, curly or wavy hair\u003cbr data-end=\"1266\" data-start=\"1263\"\u003e✔ No rinse needed\u003cbr data-end=\"1286\" data-start=\"1283\"\u003e✔ Curly Girl approved\u003c\/p\u003e\n\u003cp data-end=\"1348\" data-start=\"1314\"\u003e\u003cstrong data-end=\"1348\" data-start=\"1318\"\u003eKEY INGREDIENTS \u0026amp; BENEFITS\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-end=\"1449\" data-start=\"1350\"\u003e\u003cstrong data-end=\"1385\" data-start=\"1350\"\u003eVitis Vinifera (Grape) Seed Oil\u003c\/strong\u003e\u003cbr data-end=\"1388\" data-start=\"1385\"\u003eSeals in moisture, smooths frizz, and adds lightweight shine.\u003c\/p\u003e\n\u003cp data-end=\"1577\" data-start=\"1451\"\u003e\u003cstrong data-end=\"1496\" data-start=\"1451\"\u003eAloe Barbadensis (Aloe Vera) Leaf Extract\u003c\/strong\u003e\u003cbr data-end=\"1499\" data-start=\"1496\"\u003eDeeply hydrates and soothes hair and scalp, promoting softness and elasticity.\u003c\/p\u003e\n\u003cp data-end=\"1687\" data-start=\"1579\"\u003e\u003cstrong data-end=\"1609\" data-start=\"1579\"\u003eGinkgo Biloba Leaf Extract\u003c\/strong\u003e\u003cbr data-end=\"1612\" data-start=\"1609\"\u003eStrengthens hair strands and helps protect against environmental stressors.\u003c\/p\u003e","brand":"Lust Haircare","offers":[{"title":"Default Title","offer_id":48570343784672,"sku":"LS2M","price":12.5,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0782\/1796\/9888\/files\/LS2M.png?v=1779676122"},{"product_id":"lust-haircare-eco-curl-defining-brush","title":"Lust Haircare Eco Curl Defining Brush","description":"\u003cp class=\"\"\u003eThe Lust Haircare Eco Curl Defining Brush is designed specifically for curly, wavy, and coily hair.\u003c\/p\u003e\n\u003cp class=\"\"\u003eThis brush features a handle and body made from eco-friendly wheat straw with flexible, heat-resistant nylon bristles that glide effortlessly through the hair, gently detangling while minimising breakage.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003ePerfect for both wet and dry styling, its specially shaped edges help create separation to enhance your natural curl pattern with every stroke, resulting in more defined and smoother, silky, bouncy curls.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003eThe soft rubber cushion adapts to the shape of your scalp, delivering a soft, comfortable brushing experience, while the ergonomic handle offers maximum control and ease, reducing hand and wrist strain during use.\u003c\/p\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cstrong\u003eWhy you'll love this product:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"MsoNormal\"\u003eDefines \u0026amp; enhances natural curls\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eGently detangles with minimal breakage\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eSuitable for wet or dry styling\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003ePerfect for curly, wavy \u0026amp; coily hair\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eLightweight \u0026amp; ergonomic\u003c\/li\u003e\n\u003cli class=\"MsoNormal\"\u003eEco-friendly wheat straw handle\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp class=\"MsoNormal\"\u003e\u003cimg alt=\"\" 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